Piwik Review
(Rated from 44 reviews)

Updated 13 March 2020 by Max

What Can I Use Piwik For? Review

Web analytics

Whether your site has a few visits per day or a few million, Piwik can help you gather and analyze important information about your users. Track Key Performance Indicators such as visits, goal conversion rates, downloads, keywords and many more. Expand Piwik functionality by adding new plugins from the Piwik Marketplace.


Piwik prides itself on continually innovating and improving the analytics experience for users. Please read below for an introductory tour to some of the ever-expanding features Piwik offers. Otherwise, you can access the complete list of features in Piwik Analytics.

Standard visitor metrics and annotations

All the standard reports you would expect from a state of the art analytics package. Make notes on the charts to describe and remember all the key events of your site’s history.

Analytics for Ecommerce

Track orders, cart updates, product views and many more on the specific tab dedicated to Ecommerce.

Campaign tracking

Analyse your marketing campaigns to see how effective they are and how much revenue they generate.

Wide range of traffic sources supported

You can track campaigns like Google AdWords, Facebook Ads, display ads, Tweets, affiliate links and links in newsletters to mention just a few.

Goal conversion tracking

You can set specific goals of what you want users to achieve on your website. Measure almost anything and check whether your business objectives are met.

Scheduled email reports

Keep your colleagues or customers up-to-date by sending them regular email reports with the information they need.


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